Saint Laurent Summer 2024 Campaign

Saint Laurent Summer 2024 Campaign

Saint Laurent Summer 2024 Campaign featuring Eva Herzigova, Penelope Ternes, Ajus Samuel, Loli Bahia (Models), Juergen Teller (Photographer), Pat McGrath (Makeup Artist), Duffy (Hair Stylist), Anthony Vaccarello (Creative Director).

Saint Laurent's latest summer 2024 Campaign is a testament to the brand's enduring ability to blend strength with elegance, as captured through the lens of fashion photographer Juergen Teller. The imagery, featuring models Penelope Ternes, Ajus Samuels, and Loli Bahia, unfolds against raw, textured backdrops of rock and stone, symbolizing a harmonious fusion of power and sophistication.

Under the creative direction of Anthony Vaccarello, the summer collection unveils a compelling juxtaposition where utility seamlessly intertwines with refinement. Oversized pockets and structured elements seamlessly integrate into body-conscious silhouettes, showcasing the brand's signature expertise in tailoring.

A subdued yet impactful color palette dominates the collection, with shades of khaki, black, and white echoing the natural surroundings. These hues not only enhance the garments but also serve as a reflection of the environment that frames them.

In addition to impeccably tailored pieces, statement accessories take center stage, marking the resurgence of bold, chunky jewelry. The Saint Laurent woman embraces an eclectic mix of metals, from cuff bracelets to statement earrings, each piece serving as a testament to her unapologetic individuality. Sleek leather gloves add a touch of mystery, further enhancing the allure of the collection.

The visual narrative extends beyond static imagery with an accompanying film directed by Teller. Set against a hauntingly beautiful classical string score, the film enriches the storytelling experience, offering viewers a deeper insight into the essence of the collection.


Videos for Saint Laurent Summer 2024 Campaign.

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