
Altuzarra Spring Summer 2024 collection fashion show at New York Fashion Week SS24 (September 11, 2023).
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Closeups for Altuzarra Spring Summer 2024 Fashion Show.
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Fashion aficionados gathered at the New York Public Library were in for a captivating surprise during Joseph Altuzarra's Spring Summer 2024 fashion show. Known for his bohemian sensibility and luxurious tie-dye patterns, Altuzarra took a sharp turn towards a more enigmatic aesthetic, blending references from French New Wave cinema and Roman Polanski's "Rosemary's Baby" to create a collection characterized by veneers of propriety with sinister underpinnings. This departure from his usual style left the audience intrigued and mesmerized.
Unveiling a New Altuzarra - Joseph Altuzarra, the mastermind behind the eponymous brand, explained the inspiration behind his Spring Summer 2024 collection, emphasizing the desire to move away from the escapism that dominated his previous two seasons. This time, he sought to craft a collection that felt more grounded and authentic. He cited influences from French New Wave cinema, known for its stark realism and unconventional storytelling, and "Rosemary's Baby," a film renowned for its eerie and unsettling atmosphere.
A Blend of Elegance and Mystery - While Altuzarra did not explicitly reference Prada, fashion enthusiasts couldn't help but notice similarities between his collection and the Italian brand's undone glamour. The Spring Summer 2024 collection featured organza pencil skirts paired with sweater sets, exuberant pleats, and bralettes, as well as lady coats and baby doll dresses. Altuzarra struck a delicate balance between restraint in color palette and prints while infusing exuberance into the collection through silhouette, fuller shapes, shorter cuts, and fabrications with metallic thread that created intriguing perma-wrinkles. The inclusion of delicate embroidery added depth and detail to the garments.
Intriguing Design Details - Altuzarra's collection also showcased design details that added to its enigmatic charm. Raw-cut slips hung provocatively below skirts, and a coat with a dress underneath resembled a nightgown, evoking a sense of sensuality and allure. The veiled babydoll dresses, as Altuzarra described them, were like "four little ghosts," shrouded in mystery and elegance.
A Strong Connection with Clients - Altuzarra's ability to evolve his brand's identity while remaining connected with his clientele is a testament to his fashion acumen. He acknowledged that the challenges posed by the pandemic helped to clarify his loyal customer base. During this time, Altuzarra discovered the importance of nurturing a community of supporters rather than competing with other brands. As a result, he has seen a surge in business, indicating that his ability to resonate with his customers remains as strong as ever.
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