
Asai Spring Summer 2024 collection fashion show at London Fashion Week SS24 (September 15, 2023).
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Beauty and Backstage
Backstage, Makeup and Hairstyles for Asai Spring Summer 2024 Fashion Show.
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A Sai Ta, after a three-year hiatus, made a triumphant return to the runway last season, showcasing newfound self-assurance. During his fashion hiatus, he ventured into various other creative realms, such as art and film. This season, Ta surprised the fashion world by honing in on a singular technique: weaving fabric strands into sculptural clumps or provocative netting. He explained that this focused approach allowed him to channel his confidence and creativity into a more specific vision for the show, one that accentuated the body.
The collection prominently featured these captivating weaves but also included off-the-shoulder variations of Ta's iconic "hot wok" tops and elasticated mesh pieces with a swimwear-like quality. Ta took bold swings with color, starting with a vibrant mango look and progressing through combinations of vivid pink and purple, striking yellow and green, and a whimsical two-piece ensemble reminiscent of raspberry ripple ice cream. Ta's instinctual approach to color resulted in daring and eye-catching designs, perfectly suited for the fearless clientele that Asai attracts.
Ta's return to his creative instincts was influenced by the programming of his show this season, as he was invited as a special guest by the Fashion East talent incubator scheme. This experience evoked memories of his early days at Fashion East and fueled his creative energy. The result was an electrifying collection that showcased his artistic evolution and unique vision.
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