Loewe Spring Summer 2024 Menswear collection fashion show at Paris Men Fashion Week SS24 (June 24, 2023).
Loewe presented its Spring Summer 2024 Menswear Collection in a captivating fashion show during Men's Fashion Week in Paris. The show, filled with sparkly surfaces and radical high-waisted jeans, attracted attention from various fashion enthusiasts, including acclaimed actor Brian Cox, known for his role in the hit TV series "Succession." Creative Director Jonathan Anderson pushed boundaries with his bold choices, delivering a collection that left a lasting impression on attendees.
Brian Cox, attending his first Men's Fashion Week, expressed his surprise and delight at the Loewe show. Dressed in a loose, bright blue shirt, Cox praised the risk-taking nature of the collection. However, he playfully acknowledged that the long trousers might pose a challenge for those not blessed with a slim figure. The show's beanpole models perfectly showcased the elongated, raised-waist silhouette that dominated the collection, reminiscent of iconic personalities like Cher in the 1970s.
Jonathan Anderson, drawing inspiration from Rick Owens, took a daring approach by introducing full-legged pants with a waistband that almost reached the ribcage. This distinctive style created a crunched appearance in the torso, effectively stretching out the proportion of the garments. Anderson highlighted that the set, adorned with towering fountain sculptures by Lynda Beglis, further emphasized this concept. The show primarily focused on a single silhouette, emphasizing the brand's bold artistic vision.
Loewe's Spring Summer 2024 Menswear Collection embraced a luxurious aesthetic with intricate embellishments. Anderson adorned jeans, banker shirts, knitted polos, and twin sets with tiny crystals, adding an element of opulence to the designs. The sparkling accents extended to the rounded toes of Chelsea boots and the squared-off fronts of ballet flats, creating a cohesive and glamorous look. Occasionally, the designer introduced chunky, color-blocked sweaters, tight argyle knits, and abbreviated trench coats that extended over the waist, diversifying the collection's range.
While Anderson showcased elongated, high-waisted designs that suited slender and long-limbed figures, he also incorporated classically luxurious pieces into the collection. Luscious shearling robe coats, layered rib-knit sweaters with zippered, funnel necks, and a super-long cardigan belted around the hips showcased the designer's ability to balance daring innovation with timeless sophistication. Loewe's Spring Summer 2024 Menswear Collection demonstrated the brand's willingness to challenge conventional fashion norms and redefine the boundaries of menswear.
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