Marc Jacobs Spring Summer 2024 Fashion Show

Marc Jacobs Spring Summer 2024 Fashion Show

Marc Jacobs Spring Summer 2024 collection fashion show (February 2, 2024).

Beauty and Backstage

Backstage, Makeup and Hairstyles for Marc Jacobs Spring Summer 2024 Fashion Show.


As Marc Jacobs celebrates the 40th anniversary of his eponymous brand, his Spring Summer 2024 collection pays homage to his illustrious fashion journey.

Irreverent Reflections - In the lead-up to the highly anticipated fashion show, Jacobs teased followers on Instagram with glimpses of his four-decade-long fashion legacy. However, contrary to expectations, he didn't dwell on revisiting his past collections in a conventional manner. Known for his irreverent and avant-garde approach, Jacobs has always been a student of fashion, but not necessarily beholden to his own history. The designer's irreverence shines through, demonstrating that self-seriousness is not on his brand's agenda.

Forty Years of Fashion Madness - In an industry where longevity is a rare feat, Jacobs stands tall as one of the few designers with a 40-year tenure. In the Park Avenue Armory, where the show unfolded, the atmosphere was laden with anticipation. Jacobs, akin to a youthful fashion enthusiast, maintained a fashion-mad quality despite the passage of time. The dark ambiance shifted abruptly as the lights illuminated a giant folding table and chair at the back of the runway—a creation by the late artist Robert Therrien, a source of inspiration acknowledged by Jacobs in his show notes.

Living Paper Dolls in Mid-Century Splendor - As models emerged, a surreal scene unfolded beneath the towering table. Jacobs crafted an experience that played with perspective, utilizing exaggerated proportions and unconventional fabrics. Foam-like textures, exposed seams, and alterations intentionally showcased created a disorienting effect, stripping the garments of their everydayness. Models adorned mid-century vintage-inspired ensembles, ranging from ladylike suits to evening columns adorned with oversize paillettes.

Disrupting Narratives with Contemporary Twists - The collection didn't adhere strictly to a bygone era. Disrupting the narrative were unexpected elements like track suits reminiscent of Juicy Couture via Balenciaga and a "ludicrously capacious" version of his iconic Venetia bag. This bag, a best-seller from the aughts, made a bold comeback, offering a playful nod to the brand's iconic pieces.

Reflections on Time - In a reflective moment, Jacobs expressed his thoughts on paper, stating, "Through the unavoidable lens of time, my glass remains full of wonder and reflection." Thirty-one years after his groundbreaking grunge collection for Perry Ellis and four decades since his graduation from Parsons, Marc Jacobs remains New York's most reliable source of fashion highs.


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