William Fan Fall Winter 2024-25 Fashion Show

William Fan Fall Winter 2024-25 Fashion Show

William Fan Fall Winter 2024-2025 collection fashion show at Berlin Fashion Week FW24 (February 5, 2024).

The anticipation surrounding William Fan's Fall Winter 2024-2025 collection was palpable. The repeat winner of the Berlin Contemporary Prize had already transformed the atrium of the Walter Gropius Building into a spectacular runway setting for the Spring/Summer 2024 season. Now, he returns with an equally impressive show location: just one day before his defilée, he unveiled that he would present his ready-to-wear collection in the warm-up hall of the Olympic Stadium. A location that thematically perfectly underscores the main theme of his collection.

What the designer has in mind this season, his favorite materials, and where he likes to cast models for his runway, he tells here.

"I'm always looking for the greatest possible contrasts between the individual collection themes to further develop our core silhouettes. Additionally, my collections always build upon each other. The last collection, CEREMONY, was dedicated to coming together for social events and analyzed cross-culturally different dress codes. The new collection is titled OFF DUTY. As the name suggests, it moves beyond any clothing norms. Leisure is the focus, allowing one to experience their own identity without the constraints of everyday roles in a liberated state. The styling creates a balance between emphasizing personality and maintaining anonymity.

The entire collection primarily aims for uncomplicatedness. The fabrics are travel-friendly, and the styling is deliberately reduced, in line with OFF DUTY. Particularly outstanding is the structured cotton, which can be found in many familiar and new silhouettes. The complete looks made from this structured cotton are my personal favorites, ideal for a day on vacation and flexible enough to adapt to various occasions.

Washed, dessert-inspired colors give the wide-cut silhouettes a typical leisurely look, rounded off by the introduction of our new sunglasses collection this season. To reflect the diversity of Berlin, we have once again cast many models directly from the streets of the city."

William Fan's approach to fashion is both thoughtful and forward-thinking. By exploring themes of identity, leisure, and everyday life, he creates collections that resonate with the modern consumer. With his Fall/Winter 2024-2025 collection, he continues to push boundaries and redefine what it means to be stylish and comfortable in today's world.

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