Rochas Fall Winter 2024-25 Lookbook

Rochas is staging a triumphant return to the forefront of fashion under the visionary guidance of Alessandro Vigilante. With a nod to its heritage and a keen eye on the future, the Fall Winter 2024-2025 collection presented a compelling narrative that seamlessly blended elegance, simplicity, and youthful exuberance.

Drawing inspiration from the iconic Marcel Rochas signatures, Vigilante orchestrated a revival that began with a meticulous transformation of the Hôtel d’Évreux salon into a sanctuary bathed in hues of hibiscus pink. As if orchestrating a symphony of reminiscence, squared jacket necklines, peplums, and hourglass silhouettes gracefully graced the runway, serving as poignant reminders of the brand's storied past.

Central to the collection was a captivating journey sparked by Carlo Mollino's evocative 1939 photograph, "Fairytales for Adults," which encapsulated a world where fantasy and reality intertwine seamlessly. French lace, adorned with Art Deco motifs, delicately draped champagne beige and black slip dresses, echoing the timeless allure of vintage glamour. Each gown, adorned with lacy ribbons, danced with ethereal elegance, reminiscent of a bygone era yet imbued with a contemporary sensibility.

The essence of Diana Vreeland's immortal words, "the eye has to travel," permeated throughout the collection, inviting onlookers to embark on a visual odyssey. Margarita green cargo pants, crafted from duchesse satin, offered a refreshing take on dressed-down sophistication, while two-tiered duchesse skirts in petrol blue exuded understated refinement when paired with lightweight wool cardigans in contrasting hues.

Luxuriant fabrics such as chocolate brocade, technical velvet, froissé, and dévoré velvet, along with emerald satin, enveloped the collection in opulence, accentuating the inherent richness of each design. Accessories, ranging from blanket wraps to skirts adorned with curlicued silver ribbons, infused the ensemble with a whimsical charm and a dash of surrealism, echoing Vigilante's bold vision for the modern Rochas woman.