Louis Vuitton Horizons Never End Campaign

Louis Vuitton's Horizons Never End campaign unfolds against the stunning backdrop of Chamonix's vertiginous mountains, a picturesque setting that adds a touch of majesty to the exploration led by supermodel Fei Fei Sun. Renowned photographer Glen Luchford skillfully captured this captivating journey through a striking white landscape, showcasing the Maison's latest travel campaign.

In this ode to the enduring spirit of travel, Louis Vuitton embarks on a mesmerizing adventure through the majestic French Alps. The Horizons Never End campaign is a profound tribute to the brand's heritage, accentuating the iconic Louis Vuitton luggage collection. Symbolizing boundless exploration and discovery, these pieces are more than mere accessories; they invite a relentless pursuit of horizons that never cease.

The heart of the campaign lies in the snow-covered mountain landscapes, where Chinese supermodel Fei Fei Sun takes center stage. With her Louis Vuitton Horizon luggage in tow, she embodies the essence of a modern explorer embarking on a new journey. Renowned photographer and videographer Glen Luchford masterfully captures the visual narrative of this adventure, bringing the campaign to life on screen.

Art direction by Mia Forsgren and Robert Lussier, styling by Emmanuelle Alt, and casting direction by Ashley Brokaw contribute to the campaign's allure. The beauty aspect is expertly handled by hair stylist Paul Hanlon and makeup artist Lisa Butler, adding the finishing touches to Fei Fei Sun's elegant and functional portrayal of the signature Horizon collection.

Fei Fei Sun, celebrated internationally in the fashion world, seamlessly aligns with Louis Vuitton's commitment to the art of travel. Her presence in the campaign serves as a testament to the Maison's dedication to creating products that not only accompany but enhance the journeys of modern explorers. Through this collaboration, Louis Vuitton reaffirms its status as a purveyor of not just luxury, but of a lifestyle that knows no bounds – where horizons never end.