About
The independent Ready-To-Wear brand was launched by Marco Zanini as a thoughtful reflection on the current state of the fashion industry. Driven by his firm belief in a more responsible and in a more educated fashion consumption, and by the urge to fully express the consistency of values associated with an undiluted creative process, Zanini launched his self-funded eponymous label in 2019. After a long and fruitful training of more than twenty years spent passionately working for major global brands in Milano, NYC and Paris, Marco realized that the time was ripe to put a considerable wealth of professional experience at his own disposal for a project - and a passionate challenge - that could feel genuinely personal, consistent and authentic. Merging Scandinavian sensibility with skillful Italian savoir-faire, ZANINI wants to be acknowledged for its commitment to quality, for its individual creative vision and particularly for its ethos focused on producing less but better.
